Simplify Your Business
I help solopreneurs build a streamlined, profitable business they can run in 25 hours a week or less
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Reclaim your time, simplify your offers, and fall back in love with your business without sacrificing income.
This is for established solopreneurs who’ve proven they can build businesses, and are ready to build one that actually fits their life.
Do any of these sound familiar?
- You’ve been doing this for years and know you’re good at what you do – you just need a better model
- You left corporate for freedom, but somehow you’re working more hours than you ever did in your corner office
- You’ve built something that looks successful on paper but feels exhausting in reality
- You’re juggling too many offers, platforms, and tasks – and dropping balls as a result
- You’re constantly chasing growth but wondering “when is it enough?”
What if there was a different way to run your business – one that prioritizes your freedom, wellbeing, and joy?
In 2015, I hit my highest revenue year ever in my business.
From the outside, I was crushing it – growing team, impressive numbers, all the markers of “success.”
Inside? I was miserable. Working longer hours than I ever did in my corporate job. Constantly exhausted. Watching my health deteriorate.
Until my body made the decision for me. Complete burnout forced me to take three months entirely off just to recover.
During that time, I had a realization that changed everything: I had been following someone else’s definition of success, not my own.
I’d been sold the story that business success meant:
- Constant growth and scaling
- More offerings, more team members, more platforms
- 60+ hour work weeks as a badge of honor
- Hustle as the only path to success
But as I rebuilt my business from scratch, I discovered something that felt almost rebellious:
The moment I stopped following those “rules” was the moment everything got easier.
I chose to keep my business tiny and mighty. I designed days around my natural energy (I’m a sprinter – 2-3 hours of focused work, then rest). I focused on “enough” rather than “more.”
And you know what happened?
- My impact on clients actually deepened
- My business became more profitable, not less
- I now work 20-25 hours a week, not 60
- I take 6-8 weeks off annually to travel and explore
The Tiny Business Method™
This is the framework I’ve used to help hundreds of solopreneurs simplify their business to have more time freedom – without sacrificing income or impact:
Define Your ‘Enough’
Get crystal clear on what success looks like for YOU
Determine exactly how much money you need to live your ideal life
Design a schedule that works with your natural energy patterns, not against them
Streamline Your Offers
Identify your genius zone work into one signature framework
Package and position your best work in a clear and compelling way
Simplify your offer suite to create a clear client journey that feels natural and effective
Implement Minimalist Marketing
Choose just 1-2 marketing channels that align with your natural communication style
Develop your unique point of view that sets you apart from everyone else
Create a sustainable marketing strategy that won’t burn you out and doesn’t involve chasing algorithms
Set Up Simplified Systems
Implement my Notion Biz HQ to run your entire business seamlessly without a full time team
Create client processes that deliver amazing experiences with less work
Establish simple marketing systems that work consistently in the background, even when you’re not working
Ready to reclaim your time and build a business that works for you?
Let’s map out your Tiny Business plan together.
Client success stories
The Tiny Business Method™
The Program
This is an exclusive opportunity for people who are serious about making a change.
Working together over 6 months, we’ll implement the Tiny Business Method in your unique business. You don’t need to throw everything away and start over – I’ll help you to strategically simplify what you’ve built to create more freedom, ease, and joy.
This intimate coaching experience includes:
- A 60-minute 1:1 foundation strategy session to map out your Tiny Business plan
- 6 x monthly 1:1 coaching sessions to implement the Tiny Business Method
- Unlimited voice memo or text access for support for six months
- 12-months access to the Tiny Business Method implementation hub
- My entire Notion Biz HQ system to run your business with ease ($1000 value)
Let’s map out your Tiny Business plan together.
BOOK A STRATEGY CALL
What my clients say…
“If you want to create the lifestyle and work-life balance of your dreams, Lydia is your coach. Working with her changed my life and my approach to work entirely. I no longer dread work!”
Tracy
“From a one-woman show, I’ve grown a team of three to support my business. I have more freedom to set aside time for myself, and my family. Now I truly enjoy my work!”
Marilyn
“In May 2021 I had a dream and a coach named Lydia. And now a year later, I’m not just consulting – I’m finishing my first book. It’s been a bucket list moment for my life.”
Julie
“Through Lydia’s guidance, I was able to develop a streamlined, revenue-generating system that was clear to implement and tailored to meet the evolving needs of my clients. Thank you Lydia, for helping me weave the threads of my business into a cohesive, purposeful, and scalable model.”
Barbara
“Lydia has helped me consistently put one step in front of the other, to the point that I now know my target client inside out, have tried-and-tested offerings, and have a clear direction for the next six months.”
Rebecca
“Lydia is the reason behind many of my personal breakthroughs this year. I started my coaching practice and launched corporate trainings and team development workshops with some of the biggest organizations in Singapore.”
Danny
“I sold it. The first client said yes. You’re a miracle worker, Ms. Lee. Also took the afternoon off and hung out with the kids.”
Alex
“Lydia, how could we do this without you? You’ve forever changed my life and the way I show up as a creative and heart-centred solopreneur. Your encouragement, support, and role modelling has been so important for me to trust my superpowers and truly show up as myself!”
Lauren
“Beaches, rice paddies, coconuts, and sunsets.. all while doing work that I find fulfilling and meaningful. I’m living my dream life! I would absolutely not be here as quickly if it wasn’t for Lydia.”
Ella
“Not only is Lydia great at helping you figure out what skills you have the people will buy, but she will take you step by step through the process of creating a package and taking it to market: the strategy, the tactics and the tools. And it works.”
Clare
“With the step-by-step process of moving into a new line of work that expresses my full potential and gifts, I no longer have any excuses to keep playing it small!”
Diane
What’s blocking your business freedom?
Take this 3-minute quiz to uncover why your business might feel unnecessarily complex – and how to simplify it without sacrificing income or impact. 🙌