Work With Me
You’ve built something real.
It just doesn’t fit anymore.
I help you simplify your business, reclaim your time, and fall back in love with the work, without sacrificing income or impact.
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You’re good at this. You’ve proven that already. What’s changed is what you want from it.
Do any of these sound familiar?
- You’ve been doing this for years and know you’re good at what you do, you just need a better model
- You’ve built something that looks successful on paper but feels exhausting in reality
- You’re juggling too many offers, platforms, and tasks, and dropping balls as a result
- You’re constantly chasing growth but wondering “when is it enough?”
- What you want from the business has changed, but the business hasn’t caught up yet.
What if there was a different way to run your business – one that prioritizes your freedom, wellbeing, and joy?

What we work on together:
Human Behind The Business
Before we touch strategy, we look at the story you’ve built around your business, and the beliefs you were handed about how business is supposed to work. Some of what’s keeping you stuck isn’t a tactics problem, it’s a fit problem: patterns and mindsets that made sense years ago but don’t anymore. This is the foundation everything else gets built on.
Your Body of Work & Positioning
If you’ve been in business a few years but still struggle to explain what you do in a way that sounds like you, or your positioning is still describing an earlier version of yourself, this is where we dig in. The philosophy, perspective, and transformation arc underneath your work, named and expressed in a way that makes the right people feel like you’re talking directly to them.
Your Offer Suite
We’ll look honestly at what you’re selling, what’s working, what’s not, and what would better reflect the depth of what you actually do. Sometimes that means designing something new. More often it means repositioning what’s already there, and making sure it’s in your Genius Zone.
Your Marketing Approach
Marketing doesn’t have to feel like a performance. We’ll find one or two channels that actually suit how you communicate, and build a simple, consistent approach that feels more like genuine invitations than pushing people toward a sale. No sleazy tactics, no being everywhere, just the right people finding you through work that feels like yours.
Your Systems & Operations
The goal here is to free up your time and energy so you’re working less in your business, not just working differently. We’ll simplify how your business runs behind the scenes, from client management to planning rhythms, so things move without you having to hold it all together manually. You’ll also get access to my complete Notion Biz HQ to pull it all into one place.
“Lydia’s not really just a business coach. I mean, she is, but that’s not really what she is. She has such a human-centered approach that the business part becomes a side effect. She’s able to drill down and ask questions about the real drivers, about why people make decisions. I have this analogy about what makes a good sports coach. Is it someone who improves your technique, or someone who instills belief in you so deeply that you’d run through a brick wall? I lean toward the second.“
– Alex McInnes
Client success stories
The Tiny Business Method™
A 1:1 coaching partnership for service-based business owners who are ready to build a business that fits who they’ve become.
This is the framework I’ve used to help hundreds of service-based business owners simplify their business, without sacrificing income or impact.
It’s not a curriculum you work through, it’s personalized strategic coaching built around what your business actually needs right now.
You don’t need to burn it down and start over. You need someone to help you see what you’ve actually built, what no longer fits, and what to build instead.
We’ll get clear on your version of enough, simplify your offers into something that feels like you, build a marketing approach that doesn’t burn you out, and set up systems that run without you holding everything together by hand.
SEE IF WE’RE A FIT
What my clients say…
“If you want to create the lifestyle and work-life balance of your dreams, Lydia is your coach. Working with her changed my life and my approach to work entirely. I no longer dread work!”
Tracy

“From a one-woman show, I’ve grown a team of three to support my business. I have more freedom to set aside time for myself, and my family. Now I truly enjoy my work!”
Marilyn

“In May 2021 I had a dream and a coach named Lydia. And now a year later, I’m not just consulting – I’m finishing my first book. It’s been a bucket list moment for my life.”
Julie

“Through Lydia’s guidance, I was able to develop a streamlined, revenue-generating system that was clear to implement and tailored to meet the evolving needs of my clients. Thank you Lydia, for helping me weave the threads of my business into a cohesive, purposeful, and scalable model.”
Barbara

“Lydia has helped me consistently put one step in front of the other, to the point that I now know my target client inside out, have tried-and-tested offerings, and have a clear direction for the next six months.”
Rebecca

“Lydia is the reason behind many of my personal breakthroughs this year. I started my coaching practice and launched corporate trainings and team development workshops with some of the biggest organizations in Singapore.”
Danny

“I sold it. The first client said yes. You’re a miracle worker, Ms. Lee. Also took the afternoon off and hung out with the kids.”
Alex
“Lydia, how could we do this without you? You’ve forever changed my life and the way I show up as a creative and heart-centred solopreneur. Your encouragement, support, and role modelling has been so important for me to trust my superpowers and truly show up as myself!”
Lauren

“Beaches, rice paddies, coconuts, and sunsets.. all while doing work that I find fulfilling and meaningful. I’m living my dream life! I would absolutely not be here as quickly if it wasn’t for Lydia.”
Ella

“Not only is Lydia great at helping you figure out what skills you have the people will buy, but she will take you step by step through the process of creating a package and taking it to market: the strategy, the tactics and the tools. And it works.”
Clare

“With the step-by-step process of moving into a new line of work that expresses my full potential and gifts, I no longer have any excuses to keep playing it small!”
Diane

What’s your Tiny Business Archetype?
Take this two-minute quiz to find the business model that fits how you work, pays you well, and leaves room for your life.



