Solopreneur Strategies

How To Use Social Media Without Losing Your Sanity

With Lydia Lee

“How Can I Use Social Media Without Losing My Sanity Around It?”

Social media doesn’t have to be the evil thing we avoid in our business.

We can choose to use it intentionally to serve the more authentic goals we want to have.

And most importantly, to humanize how you use it to grow your audience and build your brand.

In today’s video, you’re going to learn how to create healthier ways to use social media to grow your business without being a slave to the algorithm.

When You Watch Today’s Video, You’ll Learn How To:

  • Create healthier (and more meaningful!) metrics that supports you to use social media to grow your business beyond vanity metrics like your number of followers or “likes”.
  • Give authentic and relevant content to your audience so they warm up to who you are, why they should trust you, and how you can help them.
  • Use social media as a testing ground for thought leadership, testing new ideas, and discovering your best way to share your voice.
  • Honour a consistent and simple way to be visible on social media without losing your sanity and feeling “forced” to show up (we’re going to do this intentionally!).

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2 thoughts on “How To Use Social Media Without Losing Your Sanity”

  1. Hi @Lydia, I appreciate your advice on how to think differently about how to use social media and that you can customize what you use it for like sharing valuable content. This is something I need to work on. What I will include in my purpose for sure is to start using social media as a testing ground for sharing my thoughts and ideas more. Thanks!

    • I love your new intention for using social as a testing ground for new ideas and thought-leadership, Tanya! I believe it can feel so much more easeful when we control how we want to use these platforms rather than be sucked into the vortex of “I have to” just to participate in them 🙂

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